In 2009, INSPIOR, the B2B digital marketing firm, partnered with NYC & Company, CMI, and Tarsus Media in conjunction with The Port Authority of NY & NJ to engage in an important forum around what companies must do to maximize their marketing and branding in search for new monetization opportunities.
Master marketing-communications gurus will help you ramp up your brand quickly with this comprehensive “how-to” look at winning strategies for acquiring and retaining customers, including examples on increasing referrals, how to turn prospects into customers, tips for driving repeat sales, building customer loyalty through branding efforts and case studies of successful marketing and branding campaigns. What is a brand—really? How to brand in today's market? Why should you even be concerned with the status of your brand? How do you get everyone in your organization or project team to get on the same page? The answers to these questions, and the reasons why, hold the keys to your company’s future success.
Generating Value from Your Online and
Offline Marketing and Branding – Part II
Web 2.0 Campaigns Strategies and Programs
It’s no secret that the impact of social communications is growing. It’s now commonplace for both large and small organizations to embrace social media and social networking to improve sales, increase profits, generate awareness, improve prospecting, connect with clients, and attain business goals. Social communications are now part of an integrated marketing and communications platform for most leading organizations. This seminar will demonstrate how leading organizations use social communications to achieve tangible goals.
You Will Learn to:
- Build a brand that will increase your visibility - and profits
- Tips for successfully managing your team's marketing and branding
- How to use audience targeting to increase value and to develop a compelling USP—unique selling proposition—that differentiates you from all others in the field
- Leverage email in your monetization efforts for greater cash flow and profit margins
- Marketing strategies for accessing untapped revenue and identifying potential roadblocks
- SEO, SEM - Creative Ways to Avoid Mistakes with Paid Search

Date & Time:
Wednesday, October 28, 2009 6:00 PM - 8:00 PM
Thursday, October 29, 2009 6:00 PM - 8:00 PM
Monday, November 16, 2009 6:00 PM - 8:00 PM
Tuesday, November 17, 2009 6:00 PM - 8:00 PM
Location:
The Port Authority of NY & NJ
WTC Business Resource Center
115 Broadway
19th Floor
Conference Room D
New York, NY 10006
(Between Thames and Cedar Streets)


Can you attend this event?
For more information: Click Here
You Will Learn to:
- How to maximize the full value of customer relationships
- What the big clients want and how to give it to them
- Become more technically savvy, leveraging productivity and collaboration
- What to say and what not to say about your competitors
For details: Call Hector or Jose: 212 598-4567 ext. 211
INSPIOR.com reserves the right to change curricula, rules, fees, and other requirements, of whatever kind, affecting registrants. The provisions of this email-catalogue do not constitute a contract, express or implied, between any applicants, registrants, or faculty/speaker and INSPIOR.com , CMI or its agents. The policies, regulations, procedures, and fees in this catalog are subject to change without prior notice, if necessary, to keep policies in compliance with State and Federal laws and/or with rules and regulations of INSPIOR.com.
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